The Purpose Driven Close

by | Oct 10, 2020 | Events & Awards

Today, in the first virtual life insurance congress and MDRT day 2020, I share the stage with some of the people I look up to in the industry: Regina Bedoya, Bryan Heckert, Mark Hanna, Robert Young, colleagues in Pru Life UK Joan Chua and our President Jumbing De Rosas, famous basketball coach, Tim Cone and very esteemed colleagues in the industry. This is one of my bucket list. More importantly, this is an affirmation that indeed dreams do come true. Since the very first time I have attended my Annual MDRT Meeting in Philadelphia, I have dreamed of getting on that stage where the best of the best occupy. I believe that this is the first step in that journey.

My topic,  Purpose Driven Close is the catalyst of my career. They said that to be successful in sales you need to know how to sell. I believed otherwise. Before entering life insurance, I always felt a selling career was not for me. There was one thing my husband said that made me reconsider. It was that sales is never about selling, it is about educating people about what they want.

I believe that we can achieve whatever we want if we have the courage to believe that we can. What struck me about life insurance was the guarantee that your risks are managed. So my sales process made sure that I get to the purpose of financial planning: having the choice, control and dignity at any point in your life. That to me is financial freedom.

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There are four standards of living that we know about: the highest is luxurious and in contrast to that is poverty. In the middle, which is why we call it middle class are two types of middle class: those living on necessity and those living a comfortable life. Understand that whatever standard of living you are in, you will need financial planning. The problem is we think that our breadwinner (man at work) will always be there and will be able to fulfil our dreams. The word positivity has become our philosophy to the point that we deny that anything bad can happen if we just maintain a positive outlook. The bad news is that untimely death, illness and disability can easily blow away our dreams. Think about this: why would a boat carry a lifeboat when all the crew will work towards making sure it reaches its destination safely? It is for the just in case scenarios. We would not want to be caught empty handed now, would we? This is why we need to build a partner for man at work. We call this partner money at work. We all have financial building blocks to develop so we can achieve financial independence and build a legacy. The most basic of financial planning is risk management. This is why we all start with life insurance. The good news is that life insurance policies now have the unit link feature which allows you to invest while building up your protection. What I do is to put together a plan that will help you achieve what you want to happen in your life. Thus, the purpose driven close. If this is something you would like to explore, I would love to hear from you.

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